Google Offering Material Design for iOS Apps

From Google’s Material Design for iOS FAQ:

We don’t want our iOS app to stand out as looking like a Google app.
Google’s own use of Material Design is customized to give the experience of a “Google app.” Your use of Material Design should provide an experience unique to your brand and identity.

I’m not sure what the play is here for Google but while I like Material Design, I am not sure that look really belongs on iOS.

We’ll see what developers do with it.